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RV creating foot traffic frenzy
Walker estimates the RV has helped boost foot traffic about 25 percent at the company’s 4784 Boulder Highway showroom location. It has also helped sell Pacific Coachworks’ Econ trailers, the product in which the tank was built into by the Las Vegas-based Acrylic Tank Manufacturing (ATM) with help from Johnnie Walker RV’s staff.
Even more, with the growth of “glamping,” AKA “glamour camping,” blending luxury elements with the camping experience, the fish-tank/RV concept has showroom visitors thinking up seemingly impossible ideas for RVs and camper trailers, said Walker.
“It sure gets people thinking ‘what if?’” Walker said. “’Glamping,’ while a lot of it is destination-based right now, has gotten people thinking about what else they can do to make their RV experience a little more individualized, homey or even five-star. For us, having a couple dozen native fish from the Pacific Ocean brings a sense of tranquility and calm to the space.”
Walker hasn’t set a price for the RV and is uncertain as to whether he will put it up for sale in the future. The project, which took a couple months to complete earlier this year, was initiated to commemorate the family’s 50 years in business. Johnnie Walker RV has remained a family business through four generations.
source: rvdailyreport.com / industry/johnnie-walkers-fish-tank-rv-creating-foot-traffic-frenzy/
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